When Gabriela and Geoffrey were on a work trip to Paris, the two jet setters chatted all things lipstick. Growing up in Mexico City, lipstick was an everyday essential for the women in Gabriela's family. Moms, grandmothers, and aunts were always spotted wearing a pop of color. As they sat in the fashion and beauty capital of the world, they discovered France and its beauty products were behind when it comes to clean beauty standards. Inspired, they set out to make a change. Meet Madame Gabriela, an award-winning ingredient-driven lipstick that is safe, cruelty-free, and sustainably made.